featured project :
|Business:||B2B and B2C Retail and Ecommerce Artificial Florals|
|Services:||Concept and Creative Direction|
|Brand Name, Logo and Branding|
|Photography and Art Direction|
|Web Design and Development|
|SEO and Social Media Marketing|
HUNCH was commissioned to create a brand and an identity for an artificial floral business. One of the specific challenges was to shake off the ingrained perspective of artificial flowers and fauna as being of low quality and for the lower end of the consumer market.
HUNCH approached and consulted from the business conception to advise on the creative direction of the business and brand identity including the name of the brand, visual identity, photography, logo, website design, digital B2B and B2C marketing including SEO to optimize the online and social media presence, also printed collateral for varying high profile exhibitions in London.
HUNCH delivered a unique highly visual brand, identity and digital presence. The brand name was derived to emphasis a high end brand that would communicate both to B2C and B2B discerning consumers.